SHOWROOM NEWS
Power Couple
Collier Webb and Fromental team up on an impressive new showroom space at 200 Lex that shows off both brand’s commitment to exceptional craftsmanship.
Renowned lighting and furniture house Collier Webb and sought-after custom wallcovering studio Fromental have come together under one 2,000 sq ft roof in honor of quality and craftsmanship. Head to the 5th floor of 200 Lex for your fine furnishings fix courtesy these two like-minded British brands whose shared passion for exquisite design is on full display. The showroom design is a compelling journey guided by soft curving walls, allowing both Fromental and Collier Webb to curate their collections of handcrafted wallcoverings, lighting, and furniture within thoughtfully presented room sets, alongside studio space. Designed to change seasonally to reflect the creativity of both brands, the showroom will always exude artistry and contemporary design—amplified by an air of serenity and boldness.
“Celebrating time-honored craftsmanship is at the core of what we do at Collier Webb,” explains Geoff Collier, Managing Director of Collier Webb. “And we are absolutely delighted to be opening our new showroom with Fromental.” Tim Butcher, co-founder of Fromental said of the new space, “The expansion of the showroom demonstrates our growing business in the US and we are thrilled to expand our on-site offerings and services with Collier Webb. The New York Design Center has been a wonderful partner thus far, so it was a natural step to invest further in our international presence alongside our esteemed New York team.”